Social Media for Business: A Course for Online Success

Social Media Optimizer

Learn how to optimize your social media profiles and make the most of each platform | taught by Leslie McDermid

Course description

This course is updated for 2018!

Are you using social media, but aren't quite sure if you're using the platforms properly? 

Optimize your social media profiles for your business. 

This course covers everything you need to know to get set up, manage and optimize your social media accounts.

1. Social media overview

2. Facebook

Facebook set up, optimization, the best posts to share, how to schedule and tools to use, Facebook insights.

3. Twitter

Twitter set up, optimization, using hashtags, setting up and using lists.

4. LinkedIn

LinkedIn set up, optimization, published posts versus updates, groups

5. Instagram

Instagram set up, optimization, hashtags, micro-blogging, visual appeal

6. Pinterest

Pinterest set up, optimization, keywords

7. YouTube

Setting up your YouTube channel, adding proper channel art, creating effective thumbnails, adding video SEO

8. How to create a great visual for a social media post

Leslie McDermid
Leslie McDermid

Leslie McDermid is the owner of The Social Launch, a social media business that helps business owners save time and improve their online presence.

Let's connect!

https://www.facebook.com/TheSocialLaunch/

https://www.instagram.com/thesociallaunch/

https://twitter.com/lesliemcdermid

Leslie McDermid leslie@thesociallaunch.com

Course Curriculum

Creating Graphics for Social Media
09:37
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Reviews (1)

Loved it. Thanks Leslie!!

by jodi pavey
Taking Leslie's course, Social Media for Business, gave me great insight into tools and options in the social medias I use. I thought I knew a lot but she gave useful tips and tricks into each one where I felt more informed than before. I believe this program offers a great introduction of each of the social medias and still gives informative details for regular user to take it a step further. Thanks Leslie for breaking it all down and giving me more information to help me grow my business.

Loved it. Thanks Leslie!!

by jodi pavey
Taking Leslie's course, Social Media for Business, gave me great insight into tools and options in the social medias I use. I thought I knew a lot but she gave useful tips and tricks into each one where I felt more informed than before. I believe this program offers a great introduction of each of the social medias and still gives informative details for regular user to take it a step further. Thanks Leslie for breaking it all down and giving me more information to help me grow my business.